In 2025, the e-commerce landscape continues to evolve rapidly, driven by consumer demand, social media trends, and innovations in health, wellness, and sustainability. Using advanced trend-spotting tools and market research, we’ve compiled a list of 50 trending products that show strong growth potential. These items are either already popular or poised for breakout success. Whether you’re starting an online business or looking to expand your current inventory, these products offer substantial opportunities for profitability.
Top 50 Trending Products to Sell in 2025
1. Bakuchiol Serum
5-Year Growth: 809%
Search Volume: 60.5K/month
Price Range: $8-$40
Primary Markets: US, Germany, UK, Indonesia, France, India
Bakuchiol serum is gaining widespread popularity as a gentler, plant-derived alternative to retinol. Known for its antioxidant and anti-aging properties, this skincare serum is especially attractive to those with sensitive skin. It’s made from the seeds of the Psoralea corylifolia plant and helps reduce wrinkles, fine lines, and hyperpigmentation. TikTok influencers and dermatologists alike have helped boost its reputation, with some videos reaching hundreds of thousands of views.
2. Toe Spacers
5-Year Growth: 261%
Search Volume: 60.5K/month
Price Range: $1-$25
Primary Markets: US, Australia, UK, Canada, India, Germany
Originally a niche product in the yoga and podiatry communities, toe spacers are now gaining mainstream traction. They are used to naturally realign toes and promote better posture and foot health. Many customers report relief from foot pain, bunions, and balance issues. TikTok has played a huge role in the boom, with videos tagged #toespacers generating over 2.5 billion views.
3. ADHD Supplements
5-Year Growth: 460%
Search Volume: 220/month
Price Range: $15-$60
Primary Markets: US, UK, Canada, Australia, Belgium, Denmark
ADHD supplements are designed to enhance focus, reduce anxiety, and improve cognitive function. These supplements typically include a combination of vitamins and minerals such as Omega-3, magnesium, zinc, and vitamin C. They’re popular among parents, students, and professionals seeking non-prescription methods to boost attention and productivity. The rise of nootropics and brain-enhancing supplements has further contributed to this product’s upward trajectory.
4. Padel Rackets
5-Year Growth: 900%
Search Volume: 165K/month
Price Range: $60-$300
Primary Markets: Netherlands, Norway, Belgium, UAE, Sweden
Padel, a sport blending tennis and squash, is taking off in Europe and the Middle East. Padel rackets are essential to the game, featuring a perforated, stringless design. Lightweight and easy to use, they’re ideal for beginners and pros alike. With the sport’s growing popularity, driven by social media exposure and international tournaments, the demand for high-quality padel gear is skyrocketing.
5. Mushroom Chocolate
5-Year Growth: 109%
Search Volume: 90.5K/month
Price Range: $15-$40
Primary Markets: US, UK, Canada, Australia, India, Philippines
Mushroom chocolate merges health and indulgence. It combines adaptogenic mushrooms like reishi or lion’s mane with rich dark chocolate, providing stress-relief and cognitive benefits. Some versions include psychedelic mushrooms in regions where it’s legal. This product is appealing to wellness enthusiasts, especially those looking to reduce stress or enhance brain function while enjoying a sweet treat.
6. Beet Gummies
5-Year Growth: 1,400%
Search Volume: 5.4K/month
Price Range: $10-$120
Primary Markets: US, Canada, Australia, Belgium, Germany, France
These gummies offer a tasty and convenient way to consume beets, which are known to support heart health and improve athletic performance. Beet gummies are increasingly favored over juices and powders due to their portability and pleasant taste. Often enhanced with vitamins like B12 and folic acid, these are marketed as a daily wellness supplement.
7. Bamboo Baby Pajamas
5-Year Growth: 329%
Search Volume: 6.6K/month
Price Range: $28-$60
Primary Markets: US, Australia, UK, Canada, Ireland, Brazil
Parents are increasingly turning to bamboo fabric for their infants’ nightwear due to its natural softness, breathability, and sustainability. Bamboo baby pajamas are hypoallergenic, temperature-regulating, and eco-friendly. Social media, particularly mommy bloggers and influencers, are pushing this trend forward, with TikTok videos racking up over 75 million views.
8. Niacinamide Body Lotion
5-Year Growth: 1,011%
Search Volume: 6.6K/month
Price Range: $10-$100
Primary Markets: US, India, China, Japan, Germany
Niacinamide, a form of vitamin B3, is a proven skincare ingredient that has found its way into full-body moisturizers. This body lotion is praised for improving skin tone, reducing hyperpigmentation, and providing deep hydration. Social proof, backed by dermatologist endorsements and viral skincare routines, is fueling its rise.
9. Disposable Period Underwear
5-Year Growth: 165%
Search Volume: 90.5K/month
Price Range: $10-$30
Primary Markets: US, Canada, UK, Australia, Denmark, India
This product is gaining ground as a convenient, eco-conscious alternative to pads and tampons. Disposable period underwear is easy to use, discreet, and comfortable. Brands are marketing them as a modern solution to menstrual care, aligning with trends in body positivity and sustainable hygiene.
10. Creatine Gummies
5-Year Growth: 9,600%
Search Volume: 74K/month
Price Range: $10-$40
Primary Markets: UK, US, New Zealand
Fitness enthusiasts are increasingly seeking convenient ways to consume creatine, a compound that aids muscle growth and performance. Gummies make creatine supplementation easier and more appealing to a younger, health-conscious demographic. Their taste and portability make them a preferred choice over powders and pills.
11. Turmeric Gummies
5-Year Growth: 221%
Search Volume: 9.9K/month
Price Range: $10-$30
Primary Markets: US, Canada, UK, Australia
Turmeric gummies combine the anti-inflammatory benefits of turmeric with the ease of daily supplementation. Most products also include black pepper extract to boost bioavailability. With nearly 18,000 reviews for some products on Amazon, this category continues to grow in popularity among consumers looking for joint support and immune health.
12. Rice Water Shampoo
5-Year Growth: 80%
Search Volume: 12.1K/month
Price Range: $15-$35
Primary Markets: US, India, UK, Canada, Australia, Germany
Inspired by centuries-old beauty rituals from East Asia, rice water shampoo is believed to improve hair texture, strength, and shine. With many DIY tutorials going viral on platforms like TikTok, brands have capitalized on the trend by offering pre-packaged versions. Consumers love the natural appeal and the history behind this product.
13. Mushroom Coffee
5-Year Growth: 760%
Search Volume: 368K/month
Price Range: $10-$35
Primary Markets: US, UK, Canada, Australia, Croatia, Singapore
Mushroom coffee blends functional fungi with regular coffee beans to provide a jitter-free energy boost. Common ingredients include lion’s mane, chaga, and cordyceps. Targeted at biohackers and wellness seekers, this beverage supports immune function and mental clarity. Its massive popularity is evident in both search trends and TikTok virality.
14. Caffeine Gummies
5-Year Growth: 250%
Search Volume: 4.4K/month
Price Range: $10-$30
Primary Markets: US, Australia, UK
Caffeine gummies offer a quick energy boost in a chewable form. Each gummy contains a measured dose of caffeine, making it an ideal option for students, office workers, and athletes on the go. The gummies are also marketed as a healthier alternative to sugary energy drinks and high-calorie coffee beverages.
15. Kojic Acid Serum
5-Year Growth: 767%
Search Volume: 90.5K/month
Price Range: $10-$50
Primary Markets: India, US, UK, Canada, Nigeria, Pakistan
Kojic acid serum helps treat pigmentation issues by reducing melanin production. It’s commonly used to fade dark spots, acne scars, and sun damage. As skincare routines become more specialized, this serum has emerged as a go-to product for those seeking a brighter complexion. Its buzz on TikTok and Instagram contributes to strong sales.
16. Salmon Bites (Pet Treats)
5-Year Growth: 888%
Search Volume: 14.8K/month
Price Range: $15-$30
Primary Markets: US, UK, Canada, Australia, Brazil
Pet owners are increasingly opting for natural, nutrient-dense snacks for their furry friends. Salmon bites are packed with omega-3 fatty acids, which support coat health, joint mobility, and heart function. The clean label and minimal ingredients appeal to a market segment prioritizing pet wellness and transparency.
17. Ashwagandha Tea
5-Year Growth: 132%
Search Volume: 27.1K/month
Price Range: $3-$5
Primary Markets: India, US
Ashwagandha tea is a calming herbal drink made from the adaptogenic root. Known for reducing cortisol levels and improving sleep quality, it’s popular among people looking for natural stress relief. Often combined with other herbs, it appeals to health-conscious consumers seeking holistic remedies.
18. Probiotic Soda
5-Year Growth: 1,300%
Search Volume: 18.1K/month
Price Range: $5-$30
Primary Markets: US, Canada, UK, China
This fizzy beverage is designed to promote gut health through live probiotic cultures. Unlike traditional sodas, probiotic sodas are low in sugar and often include other wellness ingredients like apple cider vinegar or prebiotic fibers. They’re favored by consumers who want a tasty drink that also supports digestion and immunity.
19. Padel Balls: Riding the Wave of a Booming Sport
5-Year Search Growth: 1,900%
Monthly Search Volume: 165K
Price Range: $10–$20
Top Markets: US, South Africa, UAE, UK, Sweden, Egypt
Key Suppliers: HEAD, NOX, Wilson
Search Intent: Commercial
Padel balls are specially crafted for the rapidly growing sport of padel — a mix between tennis and squash. These balls look like standard tennis balls but are slightly less pressurized to suit padel’s smaller courts and walls. With more than 18 million active players worldwide, the sport is taking off in regions that previously hadn’t embraced racket sports as fervently. As the padel infrastructure expands, including courts and clubs, the demand for quality padel balls is following suit. Niche but rising, this product has strong potential for long-term growth.
20. Key Fob Covers: Gen Z’s New Favorite Car Accessory
5-Year Search Growth: 113%
Monthly Search Volume: 8.1K
Price Range: $8–$20
Top Markets: US, Canada, UK, Australia
Key Suppliers: Temu, Timotheus, Callie
Search Intent: Transactional
More than just protective accessories, key fob covers have evolved into fashion statements, particularly among younger demographics. These cases shield the key fob from scratches, dust, and accidental damage while allowing car owners to personalize their gadgets with colors, charms, and themes. Their rise on platforms like TikTok — where a single cover received over 3 million views — is a testament to the intersection of practicality and aesthetic appeal. They’re affordable, giftable, and great for online personalization stores.
21. Barrier Cream: The Viral Skincare Shield
5-Year Search Growth: 169%
Monthly Search Volume: 49.5K
Price Range: $8–$38
Top Markets: US, UK, Australia, Canada, India, Ireland
Key Suppliers: Cavilon, TRUE Skincare, Pacifica
Search Intent: Informational, Commercial
Barrier creams have become the go-to solution for people dealing with skin irritants, harsh weather, or frequent handwashing. They create a protective layer that helps prevent moisture loss and shields the skin from environmental stressors. Their popularity on TikTok — where videos mentioning barrier creams have reached 45+ million views — has made them a staple in both medical and beauty routines. With benefits that span from diaper rashes to anti-aging, barrier creams have a wide-reaching consumer base.
22. Weighted Sleep Sacks: A Calming Bedtime Innovation for Babies
5-Year Search Growth: 35%
Monthly Search Volume: 22.2K
Price Range: $20–$85
Top Markets: US, Canada, UK, Australia
Key Suppliers: Love To Dream, Tommee Tippee, HaloSleep
Search Intent: Commercial
Weighted sleep sacks offer a safer alternative to traditional weighted blankets, especially for infants. These wearable blankets provide gentle pressure that mimics a comforting hand, helping babies fall asleep faster and stay asleep longer. Designed with safety in mind, sleep sacks are breathable and secure, making them a favorite among new parents seeking better rest for their babies. Their growing popularity is driven by parenting blogs, online reviews, and pediatric endorsements.
23. Nicotine Pouches: A Tobacco-Free Smoking Alternative
5-Year Search Growth: 733%
Monthly Search Volume: 9.2K
Price Range: $20–$85
Top Markets: US, UK, Canada, Germany, Italy, Pakistan
Key Suppliers: Übbs, Nordic Spirit, Killa
Search Intent: Commercial
Nicotine pouches are smokeless, spit-free alternatives to traditional tobacco products. Discreet and convenient, they are placed under the lip and deliver nicotine without the harmful tar and chemicals found in cigarettes. Often flavored and attractively packaged, these pouches are marketed as part of harm reduction strategies, especially for those trying to quit smoking. Regulatory scrutiny is rising, but consumer interest — especially in Europe and North America — continues to grow.
24. Gaming Earbuds: Compact Powerhouses for Immersive Play
5-Year Search Growth: 100%
Monthly Search Volume: 49.5K
Price Range: $15–$200
Top Markets: India, US, UK, Canada, Australia, Malaysia
Key Suppliers: Razer, JLab, JBL
Search Intent: Commercial
Gaming earbuds combine portability with premium sound features, making them ideal for mobile gamers, streamers, and console players alike. These earbuds often come with low-latency modes, surround sound capabilities, and noise-isolating designs, allowing users to focus deeply on gameplay. Their rise is partly driven by TikTok, where content featuring gaming earbuds has drawn over 135 million views, proving their popularity among a tech-savvy audience.
25. Glycolic Acid Toner: A Gentle Path to Glowing Skin
5-Year Search Growth: 889%
Monthly Search Volume: 1.6K
Price Range: $10–$30
Top Markets: US, India, China, Japan, Germany
Key Suppliers: The Ordinary, L’Oréal, Pixi
Search Intent: Informational, Commercial
Glycolic acid exfoliating toners have become a cornerstone in modern skincare routines. This alpha hydroxy acid (AHA) toner helps slough off dead skin cells, minimize pores, and improve overall texture. Popular among beauty influencers and dermatologists alike, this product is especially effective for dull, uneven skin. Its popularity continues to grow, with many brands offering formulations suitable for sensitive skin types as well.
26. Scent Beads: Transforming Laundry with Fragrance Boosters
5-Year Search Growth: 324%
Monthly Search Volume: 9.9K
Price Range: $8–$20
Top Markets: US, Australia, UK, Canada
Key Suppliers: Lenor, Airpure, Fairy
Search Intent: Commercial
Scent beads are small fragrance capsules added to laundry loads to infuse clothes with long-lasting scents. Unlike liquid softeners, these in-wash boosters are highly concentrated and easy to use. Their popularity surged in 2021 and again in late 2024, fueled by social media trends and posts featuring hashtags like #scentbeads. These products appeal to consumers looking for simple yet effective ways to enhance their household routine.
27. Under Eye Patches: Your Shortcut to Refreshed Eyes
5-Year Search Growth: 207%
Monthly Search Volume: 74K
Price Range: $7–$20
Top Markets: US, India, UK, Canada, Australia, Ireland
Key Suppliers: Garnier, Revolution Skincare, Beauty Pro
Search Intent: Commercial
Under-eye patches offer an instant remedy for puffiness, fine lines, and dark circles. Infused with ingredients like collagen, caffeine, and retinol, they hydrate and refresh tired eyes in just minutes. Their convenience and effectiveness have made them a hit across beauty blogs and TikTok, with related videos amassing over 55 million views. Whether for self-care or pre-event prep, these patches are a must-have in modern skincare.
28. African Net Sponge: The Global Rise of Traditional Exfoliation
5-Year Search Growth: 4,900%
Monthly Search Volume: 110K
Price Range: $5–$10
Top Markets: US, Canada, Germany, UK, China
Key Suppliers: Tissu Fabrics, JASSINS, Windspeed
Search Intent: Commercial
Originally used in West Africa, African net sponges are making waves in global beauty routines. Made from stretchy nylon, these sponges are renowned for their exfoliating power, durability, and hygienic benefits. Unlike loofahs or washcloths, they don’t retain bacteria and dry quickly. With rising interest in natural skincare and sustainable products, these sponges are being embraced by skincare enthusiasts worldwide.
29. Waterfall Kitchen Sink: Aesthetic Meets Function
5-Year Search Growth: 567%
Monthly Search Volume: 5.4K
Price Range: $15–$40
Top Markets: US, Canada, UK, Germany, France
Key Suppliers: Bliote, LEFTON, Schock
Search Intent: Informational, Transactional
The waterfall kitchen sink introduces a unique design element where water flows smoothly in a cascading motion. Often paired with modern faucets and premium finishes, these sinks not only enhance functionality but also elevate the overall kitchen aesthetic. Ideal for contemporary remodels and new builds, they attract design-conscious homeowners looking to blend luxury and practicality.
30. Hall Effect Joystick: Precision Gaming and Industrial Control
5-Year Search Growth: 99x+
Monthly Search Volume: 27.1K
Price Range: $15–$30
Top Markets: China, US, South Korea, Russia
Key Suppliers: Aknes, Jingdu, NSLikey
Search Intent: Commercial
Hall effect joysticks offer a superior alternative to traditional mechanical models by using magnetic field detection for movement sensing. This eliminates contact-based wear and tear, making them ideal for gamers and professionals who require precision and long-term durability. Their growing popularity is tied to the rise of custom game controllers and industrial automation tools.
31. Carbon Pickleball Paddles: Lightweight Power for the Fastest-Growing Sport
5-Year Search Growth: 8,100%
Monthly Search Volume: 5.4K
Price Range: $30–$100
Top Markets: US, Canada, Spain, India, Mexico
Key Suppliers: CRBN, Pickleball People, Wilson
Search Intent: Commercial
Carbon pickleball paddles are revolutionizing the sport with their lightweight construction and responsive performance. Built with advanced carbon fiber and often featuring honeycomb cores, these paddles cater to serious players seeking control and durability. With the sport exploding in the U.S. and gaining international momentum, these high-performance paddles are in hot demand.
32. Non-Tarnish Jewelry: Beauty That Lasts
5-Year Search Growth: 914%
Monthly Search Volume: 9.9K
Price Range: $10–$20
Top Markets: China, India, US, UK, Japan
Key Suppliers: PAVOI, Philip Jones, Ted Baker
Search Intent: Commercial
Non-tarnish jewelry is made from corrosion-resistant metals like stainless steel, titanium, and gold vermeil, offering long-lasting shine with minimal upkeep. Ideal for everyday wear, this type of jewelry is gaining popularity among consumers seeking affordable luxury without the headache of frequent polishing. It’s especially appealing for minimalist, waterproof, and sweat-proof jewelry collections.
33. Pistachio Perfume: A Sweet, Nutty Scent Sensation
5-Year Search Growth: 8,200%
Monthly Search Volume: 12.1K
Price Range: $15–$100
Top Markets: US, France, Spain, Germany, Italy
Key Suppliers: Vanilla Dreams, KAYALI, Ithra Dubai
Search Intent: Commercial
Pistachio perfume combines the warmth of roasted nuts with sweet undertones of vanilla and almond, creating a layered scent that’s both playful and refined. These fragrances have found a niche following among those looking for unique and gourmand-inspired aromas. Ideal for layering or standalone use, pistachio perfumes are gaining traction among luxury and indie perfume lovers alike.
34. Tumble Rug: The Washable Rug Revolution
5-Year Search Growth: 9,100%
Monthly Search Volume: 74K
Price Range: $20–$150
Top Markets: US, Canada, UK
Key Suppliers: Tumble, Dunelm, Vamcheer
Search Intent: Transactional
Tumble rugs offer the perfect combination of design, functionality, and ease of cleaning. These machine-washable, spill-proof rugs are a dream for households with pets or kids. Their cushioned, non-slip backing adds comfort and practicality, making them a preferred choice for busy homes. Consumers love them for their durability, attractive patterns, and ease of maintenance.
35. Hair Wax Stick: The Styler That’s Always Ready
5-Year Search Growth: 533%
Monthly Search Volume: 90.5K
Price Range: $5–$20
Top Markets: US, UK, India, Canada, Australia, South Africa
Key Suppliers: TIGI, IKT, Wodemate
Search Intent: Informational, Transactional
Hair wax sticks are compact styling tools that help tame flyaways, sculpt edges, and define texture. Popular for both natural and processed hair, they are especially loved for their portability and no-mess application. Since 2022, these products have exploded on TikTok, gathering 50+ million views. Suitable for all genders and hair types, wax sticks are a staple for everyday styling.
36. Red Light Therapy Belt: Wearable Wellness on the Rise
5-Year Search Growth: 7,700%
Monthly Search Volume: 3.6K
Price Range: $50–$200
Top Markets: US, Canada, UK
Key Suppliers: Cabpay, Nebula, Bodybud
Search Intent: Informational
Red light therapy belts use infrared light to deliver targeted relief for muscle pain, inflammation, and even fat loss. These flexible, wearable devices are perfect for at-home wellness enthusiasts looking for a non-invasive solution to physical discomfort or cosmetic goals. As the interest in biohacking and at-home therapies grows, these belts are carving out a powerful niche in the health tech market.
37. Bouclé Chair: The Cozy Interior Trend Dominating Modern Homes
5-Year Search Growth: 1,280%
Monthly Search Volume: 40.5K
Search Intent: Commercial
Price Range: $100–$1,000
Top Countries: US, UK, Australia, Canada, New Zealand
Key Suppliers: Dunelm, Daals, Homebase
Bouclé chairs, upholstered with a distinctive looped or nubby bouclé fabric, are the epitome of cozy luxury. These chairs are often seen in soft, neutral shades like cream, ivory, and beige, and their textured finish gives a plush, inviting aesthetic that fits seamlessly into minimalist, Scandinavian, and contemporary interiors. The tactile nature of bouclé fabric, paired with the sculptural curves of these chairs, makes them a design favorite for both residential and commercial spaces.
Interest in bouclé chairs has exploded thanks to social media platforms like TikTok, where related videos have garnered over 105 million views. The DIY side of this trend is also flourishing, as creators share tutorials on how to reupholster vintage furniture using bouclé fabric. For furniture sellers and interior decor brands, bouclé chairs offer a lucrative niche combining modern design with comfort.
38. Blooming Gel: The Nail Artist’s Secret to Stunning Watercolor Effects
5-Year Search Growth: 944%
Monthly Search Volume: 33.1K
Search Intent: Commercial
Price Range: $5–$20
Top Countries: US, Mexico, France, UK, Netherlands, Colombia
Key Suppliers: Beetles, Gelish, Claw Culture
Blooming gel is a translucent nail product that works similarly to a base coat but causes gel colors layered on top to “bloom” and spread in mesmerizing patterns. It allows nail technicians and DIY nail artists to create eye-catching effects like florals, watercolor gradients, and marble designs with ease. Its versatility and ability to turn basic polish into professional art make it a must-have in the nail industry.
Driven by the unstoppable momentum of nail art on platforms like TikTok — where the #nailart hashtag has over 79 billion views — blooming gel has surged into the spotlight, amassing over 110 million views for related videos. Beauty influencers and salons alike are embracing this product to elevate their nail game.
39. Microneedle Patches: Painless Precision for Skin & Drug Delivery
5-Year Search Growth: 900%
Monthly Search Volume: 5.4K
Search Intent: Informational, Commercial
Price Range: $10–$40
Top Countries: Japan, US, Canada, Mexico, UK
Key Suppliers: Rael Beauty, Dots for Spots, skyn
Microneedle patches are cutting-edge skincare and pharmaceutical devices that use tiny, pain-free needles to penetrate the top layer of the skin. Once applied, they create microchannels that enhance the delivery of active ingredients like hyaluronic acid, acne treatments, or even vaccines. Their appeal lies in their convenience, painlessness, and superior absorption compared to traditional creams or injections.
Especially popular in Asia and North America, these patches are ideal for needle-phobic patients, those managing chronic conditions, or beauty enthusiasts looking for targeted treatment. The technology is also evolving in the medtech space, with applications in insulin delivery and anti-aging therapies gaining attention.
40. Lithium Iron Phosphate Batteries: The Safer, Longer-Lasting Energy Solution
5-Year Search Growth: 123%
Monthly Search Volume: 74K
Search Intent: Commercial
Price Range: $50–$400
Top Countries: US, India, South Africa, Australia, UK, Canada
Key Suppliers: Duracell, Eco-Worthy, CHINS
Lithium iron phosphate (LiFePO₄) batteries are a type of rechargeable battery known for their long cycle life, thermal stability, and improved safety over traditional lithium-ion batteries. They are used in electric vehicles, solar energy storage systems, marine power setups, and portable electronics due to their reliability and low risk of overheating.
With the global push for greener energy and sustainable transportation, LiFePO₄ batteries are positioned to dominate a significant share of the market — potentially up to 47% by 2026. Manufacturers and suppliers in the energy tech sector are rapidly expanding to meet this demand.
41. Plum Face Wash: India’s Natural Skincare Powerhouse
5-Year Search Growth: 230%
Monthly Search Volume: 40.5K
Search Intent: Commercial
Price Range: $10–$40
Top Countries: India, UAE
Key Suppliers: Plum, Oilixia, Glow Recipe
Plum face wash is a plant-powered skincare product focused on cleansing the skin without stripping its natural moisture. Using ingredients like green tea, aloe vera, and glycolic acid, these face washes are formulated to remove dirt, oil, and pollutants while promoting hydration and glow. Their clean and cruelty-free ethos has resonated strongly with the Indian and Middle Eastern markets.
Plum’s popularity is also supercharged by social media and e-commerce platforms. TikTok videos related to Plum face wash have surpassed 2 billion views, and on Amazon India alone, there are over 100 product listings. The brand is becoming a cornerstone in the clean beauty movement.
42. Lash Shampoo: Essential Care for Lush, Long-Lasting Lashes
5-Year Search Growth: 175%
Monthly Search Volume: 14.8K
Search Intent: Transactional
Price Range: $5–$15
Top Countries: US, UK, Mexico, Australia
Key Suppliers: Wandy Lashes, Mererke Pretty, Phat Lash
Lash shampoo is a specially formulated cleanser designed for use on both natural lashes and eyelash extensions. It gently removes oils, dust, and makeup residue, helping prevent infections and increasing lash retention. For lash extension wearers, it’s an essential part of a daily care routine.
The product has gone viral on TikTok with around 70 million views, as more lash artists and beauty influencers promote the importance of lash hygiene. As eyelash extensions become more mainstream, so does the demand for complementary products like lash shampoos.
43. Rotating Car Seats: Hassle-Free Safety for Growing Children
5-Year Search Growth: 1,150%
Monthly Search Volume: 27.1K
Search Intent: Commercial
Price Range: $10–$500
Top Countries: US, UK, Canada
Key Suppliers: Ickle Bubba, Graco, Cozy N Safe
Rotating car seats bring convenience and safety together by allowing the seat to swivel — making it easier for parents to place or remove their child without straining. They can switch between rear-facing and forward-facing positions, making them highly adaptable for children from infancy through toddlerhood.
As awareness around car seat safety grows, rotating car seats have become one of the most sought-after innovations in child transport. With over 12 million Google results and strong search trends, this is a product category poised for sustained growth in baby gear markets.
44. Waterproof Jewelry: Everyday Elegance That Endures
5-Year Search Growth: 718%
Monthly Search Volume: 74K
Search Intent: Commercial
Price Range: $20–$100
Top Countries: US, UK, Australia
Key Suppliers: Ellie Vail, Etsy, Seola Jewelry
Waterproof jewelry is made from rust- and tarnish-resistant materials such as stainless steel, PVD-coated gold, or titanium, making it perfect for all-weather wear. It’s designed to endure showers, workouts, swims, and sweat — all without losing its shine or corroding.
This trend is particularly popular among minimalist fashion lovers and those with active lifestyles. Searches for waterproof jewelry have skyrocketed, and Google now shows over 55 million results for related queries. As the demand for low-maintenance luxury grows, this product is capturing the attention of both mainstream and niche jewelry retailers.
45. Cold Plunge Tub: The Wellness Ritual Taking Over Home Spas
5-Year Search Growth: 1,100%
Monthly Search Volume: 33K
Search Intent: Commercial
Price Range: $500–$6,000
Top Countries: US, Canada, UK, Australia
Key Suppliers: The Cold Plunge, Renu Therapy, Sun Home Saunas
Cold plunge tubs are gaining traction in the U.S. wellness and fitness communities as more people discover the benefits of cold-water immersion. These specialized tubs are designed to hold water temperatures as low as 39°F (4°C) and are often equipped with filtration systems and digital temperature controls.
Athletes, biohackers, and wellness influencers are popularizing this trend across TikTok and Instagram, highlighting benefits such as reduced inflammation, boosted immunity, and improved mental clarity. Many Americans are now installing cold plunge setups in home gyms or backyards, treating them as a personal wellness sanctuary.
46. Mini Projector: Pocket-Sized Entertainment Powerhouses
5-Year Search Growth: 375%
Monthly Search Volume: 90K
Search Intent: Commercial
Price Range: $50–$300
Top Countries: US, India, UK, Canada
Key Suppliers: Anker Nebula, Yaber, Kodak, AuKing
Mini projectors have surged in popularity as consumers seek affordable, portable home theater experiences. These compact devices can easily connect to smartphones, laptops, and gaming consoles to project videos on any surface — perfect for impromptu movie nights, gaming sessions, or business presentations.
Lightweight and often equipped with Bluetooth and Wi-Fi capabilities, mini projectors are a hit among digital nomads, college students, and families. Online platforms like Amazon and YouTube are full of reviews, comparisons, and tutorials, fueling even greater demand.
47. Mushroom Coffee: The Brain-Boosting Brew for Health-Conscious Consumers
5-Year Search Growth: 890%
Monthly Search Volume: 61K
Search Intent: Commercial
Price Range: $15–$50
Top Countries: US, Canada, Australia, UK
Key Suppliers: Four Sigmatic, Ryze, Everyday Dose, MUD\WTR
Mushroom coffee blends traditional coffee with adaptogenic mushrooms like lion’s mane, chaga, and reishi to offer improved focus, reduced stress, and fewer jitters. Touted as a healthier alternative to standard coffee, this functional beverage is growing popular among wellness enthusiasts and entrepreneurs seeking productivity without the caffeine crash.
Brands are leveraging influencer marketing and educational content on platforms like TikTok and Instagram to spread awareness. Many Americans now consider mushroom coffee a part of their daily wellness routine — whether it’s for productivity, energy, or mindfulness.
48. Standing Desk Treadmills: Move While You Work
5-Year Search Growth: 425%
Monthly Search Volume: 24K
Search Intent: Commercial
Price Range: $300–$900
Top Countries: US, Canada, UK, Australia
Key Suppliers: Lifespan Fitness, WalkingPad, GoYouth, UREVO
Standing desk treadmills (also known as walking pads) are a game-changer for remote workers and office employees trying to stay active. These compact, under-desk treadmills let users walk slowly while typing, reading, or attending meetings, promoting better circulation, energy, and productivity.
With work-from-home culture becoming a long-term lifestyle, these machines are no longer a niche. They are prominently featured in tech blogs, TikTok home office tours, and productivity hacks on YouTube. Ergonomic brands and fitness startups are capitalizing on this boom.
49. Smart Ring: Wearable Tech Shrunk to Stylish Simplicity
5-Year Search Growth: 710%
Monthly Search Volume: 32K
Search Intent: Commercial
Price Range: $200–$500
Top Countries: US, Germany, Canada, UK
Key Suppliers: Oura, Ultrahuman, RingConn
Smart rings offer biometric tracking capabilities like heart rate, sleep quality, temperature, and even stress levels — all in a sleek, ring-sized device. Unlike bulky smartwatches, these rings are discreet, fashionable, and convenient for 24/7 wear.
Health-conscious professionals and fitness enthusiasts are adopting smart rings for detailed health insights without compromising on style. With companies like Oura gaining celebrity endorsements and partnerships with health apps, this wearable trend is set to grow further in the U.S. wellness-tech ecosystem.
50. Digital Meal Planners: AI-Driven Nutrition at Your Fingertips
5-Year Search Growth: 340%
Monthly Search Volume: 18K
Search Intent: Commercial, Informational
Price Range: Free–$50/month (subscriptions)
Top Countries: US, Canada, Australia, UK
Top Providers: Eat This Much, PlateJoy, Mealime, MacroFactor
Digital meal planners are apps and platforms that use AI to create custom meal plans based on user preferences, dietary needs, health goals, and even grocery budgets. They help users stay on track with nutrition goals, reduce food waste, and simplify grocery shopping with automated lists.
With Americans increasingly seeking personalized and tech-savvy health solutions, these platforms are finding eager users — from busy professionals and fitness buffs to families and those with special dietary requirements. Social media influencers, fitness coaches, and nutritionists often promote these apps, boosting their credibility and reach.
Final Thoughts
The market for innovative, health-conscious, and sustainable products is stronger than ever in 2025. Brands that align with consumer values around wellness, convenience, and eco-friendliness are best positioned to succeed. Each of the trending products listed above presents a unique opportunity to capture demand and grow your e-commerce business in an increasingly competitive space.