Introduction
The UK eCommerce market continues to grow at an impressive pace in 2025. With over 60 million online shoppers and rising mobile commerce adoption, the opportunities for new and existing sellers have never been greater. But success doesn’t come from selling any product — it comes from identifying emerging trends early before they hit the mainstream.
Thanks to tools like Semrush, we can analyze consumer search behaviour and spot trending products that are quickly gaining popularity. Unlike saturated markets, these early-growth items provide sellers with a competitive edge — allowing them to establish brand presence, optimize SEO, and dominate marketplaces like Amazon UK, eBay, Etsy, and Shopify stores before everyone else jumps in.
In this article, we’ll break down 20 trending products to sell in the UK in 2025, including their search data, demand potential, and business insights. Whether you’re a dropshipper, wholesaler, or private-label seller, this list will help you decide where to focus your efforts.
15+ UK Trending Products to Sell Online in 2025
1. Magnetic Power Bank
- Monthly UK Searches: 1,600
- Price Range: £10 – £50
- Suppliers: Flashbay, iShine Trade, Wholesale Merchandise
Wireless charging is no longer just a luxury — it’s becoming the standard expectation for smartphone users. A magnetic power bank attaches seamlessly to the back of a phone, making charging on-the-go effortless.
This product is particularly popular among iPhone users with MagSafe support. Amazon UK already has sellers making £100K+ per month from this niche, proving its scalability.
👉 Why it sells: Convenience, portability, and compatibility with the latest devices.
👉 Tip: Bundle with fast-charging cables or phone cases to increase AOV (average order value).
2. Turmeric Soap
- Monthly UK Searches: 8,100
- Price Range: £5 – £15
- Suppliers: New Dawn, Apollo Wholesale, Creoate
Natural skincare remains a booming market, and turmeric soap has carved out its space thanks to its anti-inflammatory and acne-fighting benefits.
One viral TikTok video featuring turmeric soap received 430,000+ likes, proving the power of social proof and influencer marketing in beauty niches.
👉 Why it sells: Combines skincare with the wellness trend.
👉 Tip: Market it with before-and-after images and emphasize its eco-friendly, organic qualities.
3. Mesh Ballet Flats
- Monthly UK Searches: 2,900
- Price Range: £5 – £50
- Suppliers: Faire UK, Paris Fashion Shops
The UK fashion industry has embraced the Y2K revival, and mesh ballet flats are now trending as a comfortable yet stylish option. British Vogue even listed woven flats as a top trend for 2025.
👉 Why it sells: Fashion + comfort = repeat buyers.
👉 Tip: Partner with fashion influencers and showcase Instagram Reels + Pinterest ads to maximize sales.
4. Hall Effect Keyboard
- Monthly UK Searches: 1,000
- Price Range: £40 – £300
- Suppliers: The Keyboard Company, Technology Warehouse
The gaming industry is exploding in the UK, with forecasts showing 70% of Brits will be active gamers by 2027. Hall Effect keyboards, which use magnetic sensors for ultra-fast response, are highly attractive to competitive gamers.
👉 Why it sells: Gamers invest heavily in performance gear.
👉 Tip: Focus on YouTube gaming reviews and Twitch sponsorships for targeted marketing.
5. Creatine Gummies
- Monthly UK Searches: 18,100
- Price Range: £10 – £30
- Suppliers: Shapeshifter Distribution, Nutrivend Wholesale
Creatine is already a staple in fitness, but gummies make it more appealing and convenient. With 10.5 million gym members in the UK, the demand for fitness supplements in new formats is massive.
👉 Why it sells: Combines health trend with convenience.
👉 Tip: Position as a pre-workout snack and highlight its sugar-free/vegan options.
6. Capri Pants
- Monthly UK Searches: 9,900
- Price Range: £10 – £100
- Suppliers: Pure Lino, Miss Bold
Capri pants are making a comeback thanks to TikTok-driven Y2K fashion trends. With nearly 10K searches per month, they’re a lucrative apparel niche.
👉 Why it sells: Seasonal but versatile, with appeal across age groups.
👉 Tip: Target Instagram shopping ads and style them with accessories for cross-selling.
7. Heatless Curler
- Monthly UK Searches: 3,600
- Price Range: £2 – £15
- Suppliers: Aulola, Apollo Wholesale
A low-cost beauty tool that solves a common pain point: avoiding heat damage from curling irons. Viral on TikTok, generating 5K+ Amazon sales monthly.
👉 Why it sells: Affordable, viral potential, and repeat buyers.
👉 Tip: Sell in bundles of 2–3 and market with tutorial videos.
8. Shilajit Gummies
- Monthly UK Searches: 6,600
- Price Range: £10 – £30
- Suppliers: Liquid Creations
Shilajit, a natural Himalayan resin, is now consumed as gummies for convenience. Its benefits range from boosting collagen to energy support.
👉 Why it sells: Wellness + alternative medicine appeal.
👉 Tip: Leverage TikTok hashtags (#Shilajit has 560K+ posts).
9. Whole Body Deodorant
- Monthly UK Searches: 1,000
- Price Range: £5 – £25
A new wave in personal hygiene, whole body deodorants can be applied anywhere. Even Sure, the UK’s top deodorant brand, launched its own version.
👉 Why it sells: Expanding beyond armpits = larger market.
👉 Tip: Target gym-goers and travelers as primary customers.
10. African Net Sponge
- Monthly UK Searches: 3,600
- Price Range: £5 – £15
Also called “Sapo,” this West African beauty staple is now a UK favourite for exfoliation. TikTok shop brands report 85% of sales from this product.
👉 Why it sells: Unique, cultural, effective skincare tool.
👉 Tip: Market it as a sustainable alternative to loofahs.
11. Padel Shoes
- Monthly UK Searches: 3,600
- Price Range: £20 – £100+
- Suppliers: Padel Shack, Padel Corner, The Padel Company
Padel is quickly becoming one of the UK’s fastest-growing sports. The player base jumped from just 15,000 in 2019 to over 400,000 by 2024, and that number is still rising. With more courts being built, specialized footwear is now in high demand.
Padel shoes provide extra grip and durability compared to tennis shoes, making them essential for players. As a result, they are not just a fashion item but a sports necessity, which means repeat customers as shoes wear out.
👉 Why it sells: Growing padel community + need for sport-specific gear.
👉 Tip: Sell alongside padel rackets, balls, and accessories to increase basket size. Partnering with sports clubs and coaches could open wholesale opportunities.
12. Wireless CarPlay Adapter
- Monthly UK Searches: 4,400
- Price Range: £15 – £40
- Suppliers: Carlinkit, Ottocast
With more cars offering Apple CarPlay, UK drivers are increasingly looking for wireless adapters to cut the need for cables. This simple dongle allows phones to connect via Bluetooth or WiFi, making driving more convenient.
Given the UK’s car ownership rate (over 33 million registered cars), even a small slice of this market can be lucrative. Car accessories are consistently strong sellers on Amazon and eBay due to their practicality and broad appeal.
👉 Why it sells: Combines convenience, safety, and affordability.
👉 Tip: Market with SEO keywords like “best CarPlay adapter UK 2025” and highlight compatibility with different car models.
13. Strawberry Matcha
- Monthly UK Searches: 1,600
- Price Range: £5 – £20
- Suppliers: Perfect Ted
The UK has embraced matcha tea for its health benefits, and now flavored matcha blends like strawberry matcha are trending. This fruity variation appeals to younger consumers who want both taste and wellness.
With the UK matcha market projected to reach £77.5 million by 2030, there’s plenty of room for niche variations. Coffee alternatives are gaining momentum as health-conscious millennials and Gen Z consumers cut back on caffeine-heavy options.
👉 Why it sells: Combines health, flavor, and “Instagrammable” aesthetics.
👉 Tip: Focus on content marketing with recipe videos (iced strawberry matcha lattes are TikTok-friendly). Consider offering starter kits with whisks and cups.
14. Stone Bath Mat
- Monthly UK Searches: 3,600
- Price Range: £10 – £150
- Suppliers: Faire UK
A stone bath mat is more than a bathroom accessory — it’s part of the minimalist home décor trend. Unlike traditional fabric mats, these are absorbent, quick-drying, and stylish.
The global bathroom accessories market is expected to grow steadily, and UK buyers love unique, eco-friendly home products. This makes stone bath mats an excellent product for Etsy shops and dropshipping stores.
👉 Why it sells: Blends functionality with interior design appeal.
👉 Tip: Use high-quality lifestyle images in ads. Position as a luxury yet eco-friendly upgrade to everyday living.
15. Chicken Shredder
- Monthly UK Searches: 1,600
- Price Range: £5 – £30
- Suppliers: Mano Mano, Faire UK
This handy kitchen gadget allows users to shred cooked chicken or pork quickly, saving time when preparing recipes like pulled pork or tacos.
It taps into two strong markets: the home cooking boom and the meal-prep trend. Amazon sellers are already moving 800+ units per month, which shows strong consumer demand.
👉 Why it sells: Affordable, practical, and useful for everyday cooking.
👉 Tip: Create recipe-focused ads or YouTube shorts showing how fast it works compared to using forks. Bundling with other kitchen tools could boost sales.
16. Padel Balls
- Monthly UK Searches: 4,400
- Price Range: £4 – £30
- Suppliers: Padel Shack, The Padel Company
With padel’s growth in the UK, it’s no surprise that padel balls are trending too. Unlike tennis balls, they’re designed for slower bounce and durability. Since balls wear out quickly, this is a repeat-purchase product — perfect for building loyal customers.
The UK now has nearly 900 padel courts across 300 venues, and as participation rises, demand for accessories like balls will grow.
👉 Why it sells: Consumable product with repeat orders.
👉 Tip: Offer bulk packs or subscriptions for regular players. Pair sales with padel shoes and rackets for cross-selling.
17. Mushroom Chocolate
- Monthly UK Searches: 1,900
- Price Range: £5 – £30
- Suppliers: Blazed Wholesale, Faire UK
Functional foods are a massive global trend, and now mushroom-based chocolates are hitting UK markets. These blends often use reishi, lion’s mane, or cordyceps mushrooms, known for benefits like improved focus, better sleep, and stress reduction.
While mushroom coffee has already exploded in the US, mushroom chocolate offers a less competitive entry point for sellers in the UK.
👉 Why it sells: Taps into health-conscious and alternative wellness markets.
👉 Tip: Highlight benefits in marketing (focus, relaxation, immunity). Work with influencers in wellness and nutrition to educate consumers.
18. Wearable Breast Pump
- Monthly UK Searches: 2,900
- Price Range: £30 – £200
- Suppliers: Baby Brands Direct
The UK baby products market is booming, generating over £40 million in 2025, and modern parents are increasingly seeking convenient, hands-free solutions.
A wearable breast pump fits discreetly inside a bra, allowing mothers to pump milk while moving around. It’s portable, private, and efficient — exactly what busy parents need.
👉 Why it sells: Solves a real pain point for parents.
👉 Tip: Target parenting blogs, Facebook groups, and baby fairs. Emphasize reviews, safety, and ease of use to build trust.
19. Mouth Tape
- Monthly UK Searches: 18,100
- Price Range: £3 – £15
- Suppliers: HLK Tape, Tropicana Wholesale
Snoring affects around 15 million adults in the UK, making mouth tape a trending wellness solution. By keeping lips sealed during sleep, it encourages nasal breathing, which can improve sleep quality and reduce snoring.
The product has gained traction on TikTok and in wellness communities. It’s simple, affordable, and has broad market appeal.
👉 Why it sells: Huge potential market with a common problem to solve.
👉 Tip: Position as a natural alternative to anti-snoring devices. Target keywords like “stop snoring solutions UK”.
20. Period Swimwear
- Monthly UK Searches: 14,100
- Price Range: £10 – £40
- Suppliers: WUKA, Faire UK
Period swimwear empowers women to swim confidently during menstruation. With 4.7 million regular swimmers in the UK, the demand for this innovative and inclusive product is growing fast.
This product falls into the femtech movement, where women’s health solutions are finally getting attention. It also ties into the sustainable fashion trend, as many designs are reusable.
👉 Why it sells: Addresses both comfort and inclusivity in sports.
👉 Tip: Market with body-positive campaigns and highlight sustainability. Collaborating with swim clubs or influencers could boost awareness.
Conclusion
Selling online in 2025 isn’t about choosing any trending product — it’s about finding the right niche at the right time. The above 20 trending UK products show massive growth potential, especially for early adopters.
Whether you’re targeting beauty, fitness, tech, or fashion, remember:
- Validate demand with keyword tools.
- Source from reliable suppliers.
- Leverage TikTok, Instagram, and YouTube for viral marketing.
- Bundle, upsell, and cross-sell for maximum profits.
With these products and strategies, you can ride the wave of consumer demand and scale your UK eCommerce business in 2025.